Media Coverage

  • Date
  • 20 October 2020
    Airnow Data wins pair of international contract extensions

    Airnow Data tracks more than 5mln apps available from Apple and Google Play stores across 55 countries.

    Airnow PLC has won two contract extensions with a pair of key international clients, Newzoo and KKBOX.

    The contracts are with the group’s Airnow Data arm, which tracks over 5mln apps available from Apple and Google Play stores across 55 countries for clients including brands, app publishers, advertising agencies and mobile networks.

    Newzoo, a provider of games and esports analytics with locations in Amsterdam, San Francisco and Shanghai, has agreed a new deal for Airnow Data to generate expanded levels of reporting.


  • 14 October 2020

    Airnow forms new Brazil partnership with local mobile advertising specialist

    Airnow PLC’s monetization and advertising arm has formed a new partnership with fellow mobile advertising specialist Adsmovil focused on Brazil.

    Formalising the relationship between two companies, the partnership will expand the services that Adsmovil can offer its clients by working closely with the UK company’s Airnow Mobilization business.


  • 08 October 2020
    Airnow Data invests in new management appointments

    Airnow Data has strengthened its management team as the mobile application intelligence platform continues to invest in client services development.

    The research, benchmarking and tracking service provider has appointed two new Account Managers to act as the key point of contact for clients while helping to manage the data partners which are integral to Airnow Data’s performance. In addition, the Account Managers will also be required to develop existing relationships to ensure that customers receive the full benefits of Airnow Data services.

    Billy Papadopulos joins Airnow Data after previous roles as a Business Development & Account Manager and Project Manager in industries including retail banking, asset finance and hospitality following the completion of a Master’s degree in International Financial Analysis at Newcastle University.

    Meanwhile, Kate Hill also joins the Airnow Data team with experience of Account Manager roles within the charity and property management industries after studying Sport Science at St. Mary’s University.

    Tim Armes, Airnow Data Client Services Director, said:

    “As Airnow Data continues to grow with both new clients and existing customers expanding their service requirements, we identified the need to invest in our client services team. I am delighted therefore to have appointed two new Account Managers of the calibre of Kate and Billy and I am confident that both will have a positive impact on our ability to provide even greater levels of service.”

    Part of the Airnow Group, the go-to source for publishers to help analyse, distribute, secure and monetise their apps; Airnow Data helps customers to better understand their market by researching, benchmarking and tracking over 5million apps available from Apple and Google stores across 55 countries.

  • 06 October 2020
    Airnow Monetization appoints Vice President

    Airnow Monetization has announced the appointment of a new Vice President to lead its Sales and Development team, as the app advertising business continues to drive revenue solutions for more than 400,000 apps around the world.

    Susana Escoto has been promoted to the new position after joining the business in 2012 in the role of Account Manager, before being promoted to Account Director and Sales Director. As Vice President of Sales and Development she will focus on establishing strategic partners to expand customer reach and presence in the global market, while developing mentoring programmes that further enhance Airnow Mobilization’s skills and customer satisfaction delivery.

    Airnow Monetization, which is responsible for services formerly operated by Airpush, generates billions of impressions across a variety of ad formats through utilising methodology such as push notifications, in-app banners, abstract banners, rich media ads, overlays and mobile landing pages. With emphasis on the user experience, the company provides ad formats that monetize the user both within and outside the app experience, in the process broadcasting adverts to more potential customers.

    Philip Marcella, CEO of Airnow PLC, said:

    Advertising revenue continues to be a significant source of income for app developers and Susana will play a key role as Airnow Monetization helps to make attracting and providing value for advertisers easier than ever before.”

    Susana Escoto, Vice President of Airnow Monetization Sales and Development, said:

    “I am proud to have been appointed to this new role at what is a hugely exciting time for the Airnow Group and I am looking forward to supporting the business as we continue to offer unrivalled solutions for advertisers and app publishers alike.”

    Airnow Monetization is part of the Airnow PLC Group, a combined app management solution operating from locations across the world that enables developers to grow their apps across the four core pillars of Data, Distribution, Cybersecurity and Monetization.

    To learn more about Airnow Monetization visit

    For media enquiries or interview opportunities please contact Gary Bolton-Hadfield, Airnow PLC Communications Manager, on or +44 7529 219872.

  • 01 October 2020
    Airnow Cybersecurity launches with exclusive free digital security check

    Airnow Cybersecurity is celebrating the launch of its new brand and website with an exclusive free offer for businesses to test their ability to withstand cyber-attacks.

    The cyber security consultancy specialising in best-in-class countermeasures, security testing, training, and risk management services has partnered with SecurityScorecard to offer free access to its risk ratings platform which includes Atlas, a leading evidence, questionnaire exchange and validation solution.